Unless 100% of your sales are made online, you will need real, live people to make and take phone calls, process sales and follow-up with support.
If you plan to grow your business, who is going to do this for you? Outsourcing your sales and customer interactions to a contact centre is becoming increasingly popular.
Here are the top 4 ways an outbound sales contact centre will grow your business:
1. Lead Generation
Lead Generation is a marketing term used to describe the generation of consumer interest in the products or services of a business.
Because lead generation is the initial step of the sales process, both quality and quantity are significant factors. Quality leads are leads that a salesperson has a good chance of closing. Quantity is important, as even the best salesperson won’t be able to close 100% of their leads – they may only manage to make 10 appointments out of 100 leads, out of which 5 may close in a sale. Therefore, it is vital to utilise an experienced contact centre to manage the large quantity of hot leads coming in to a company.
2. Appointment Setting
You can utilise this outbound contact centre service as an extension to your business development department, which will support you by nourishing the ever important sales pipeline. Allowing a contact centre to take this time consuming task and pressure off your sales team means that your staff can focus their time and efforts on the more important tasks such as closing face-to face deals.
Experienced contact centre agents are able to take on appointment setting campaigns of any complexity level and ensure qualified revenue opportunities are sourced keeping your brand and vision in mind.
3. Email Marketing
Email marketing is a form of direct marketing, which uses email as a means of communicating commercial messages to an audience. This valuable contact centre service can help you reach out to thousands of your customers in an engaging way at the click of a button. Contact centres can supply clients with multilingual email marketing, making the company more adaptable to foreign markets, helping to grow your business by building a European or worldwide network.
4. Account Management
Account Management is the process of working with a client organisation to develop business within that Account. The specific business objectives will vary depending on the account and can range from increasing the number of products or services sold, to changing the product mix in order to increase profitability.
Account Management can be a very drawn out and complex sales cycle, which is why companies often choose to hand this over to contact centres to develop and grow business effectively.
To see how a call centre can fit into your overall sales strategy please see our free 1 page PDF
We are now widely recognised as the best multilingual outbound sales contact centre in the UK. To find out more about how we can help you Contact Us or call 0800 313 4648 for a chat today.
